Linda Ikeji to launch online TV channel May 22

Linda Ikeji

Media entrepreneur, Linda Ikeji, has announced the launch of her online TV channel on May 22, 2018.

The former model and beauty pageant contestant made the announcement in a Facebook post on Sunday morning.

It will be launched on DStv at a later date.

Explaining the reason for launching online first, the 37-year-old said, “the world is online.”

She added that “despite the fact that we are going to have a DSTV channel, having an online version of our platform was very important to me, mostly for our potential consumers who don’t live in Nigeria and have no access to cable in Nigeria, plus so many Nigerians who live in Nigeria get their content online.”

Expectedly named Linda Ikeji TV, the channel boasts of taking African content to the world.

“Bringing our amazing content to consumers all over the world, instead of being restricted only Nigeria, was important to me. We are starting with our Nigerian content but plan (to) expand to other African countries,” she continued.

The channel, she said, has cost her at least half a billion naira of her personal money as there was no bank loan or any other investor.

Some of the programmes she has lined up include Oyinbo Wives of Lagos, Gidi Girls, King Tonto, Toyin Abraham: True and Bare, Ajegunle With Love, Football Wives, Ex-girlfriends of Nigerian Entertainers and Made In Gidi.

Others are Ice Prince: Rise and Grind, Annabel: My life as a former Nigerian stripper, Highway Girls of Eko, Leading Ladies Africa, Verified, Double Trouble, How Well Do You Know Me (A couple’s game show), Gossip Court, The Report Card, Igwe Must Hear This, The Paranormal House on Brown Road among others.