Ifu Ennada relaunches hair care products after prank video

Ifu Ennada

Big Brother Naija 2018 star, Ifu Ennada, has announced the relaunch of her BeautIFU Ennada hair care products.

The reality TV star had caused anxiety among fans on Wednesday night after she shared an incomplete video of herself in tears saying she would no longer be in business.

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Ifu, however, shared the full video on Thursday night, apologising for causing pain to her fans.

“Thanks to everyone who reached out of love after watching my Teaser and special thanks to my Director and Editor @yoitsbeazy for bringing my thoughts/script to life through this beautIFU video,” she said.

“Tomorrow, Friday by 9am, the big relaunch of my @beautifuennada haircare products will happen. For over 1yr I’ve been working on this project and I’m glad to tell you that my beautIFU Ennada haircare products will now cater to all hair types even relaxed hair!”

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Some fans, however, understood Ifu Ennada’s bizarre business strategy after Nollywood actor, Alexx Ekubo, let the cat out of the bag when he dropped a comment on her Wednesday night post on Instagram.  

“Because you want to launch NEW ones….. Marketing 101, your Harvard scholarship is ready 👏🏾👏🏾👏🏾,” Alexx had written.